How Is The User Engagement Bar Graph On The Overview Tab Calculated?
The user engagement bar graph on the Overview page of your KYA dashboard displays how engaged your audience is on that particular day. The score is measured against the day when you had the most user engagement on your site.
The user engagement score is a percentage 0 to 100% (with 100% being your best day) that is calculated by looking at audience interactions on your site including time spent on page, the percent of the page scrolled, and the percent of people who click through from an article to another page on your site.
For more information check out our resource on understanding KYA’s engagement score.